Technical Product Lead / Executive Producer – AI Systems, Experiential & Digital Experiences
Technical Product Lead with over a 15 years of experience managing complex digital projects across automotive, entertainment, and emerging technology sectors.
I operate at the intersection of product, creative technology, and engineering — defining and delivering end-to-end systems from concept and experience design through to technical implementation and launch.
My work combines hands-on real-time and AI system development with strong product thinking and client leadership, working closely with design, engineering, and business stakeholders to create scalable, future-facing digital experiences.
Core Capabilities
Production Leadership & Complex Delivery Management
Client Engagement & Stakeholder Management
Cross-Functional Team Leadership
AI Systems Design & Implementation
Real-Time Systems & Interactive Platforms
Agent-Based Workflows & Automation
Jun 2021 – Present
Territory Studio · London, UK
Product Lead / Executive Producer
Lead end-to-end product and technical delivery across real-time, automotive, and digital experiences for global clients.
Led end-to-end delivery of complex, multi-surface experiences across automotive and immersive environments, spanning concept development through to production and launch
Defined product direction, experience frameworks, and delivery strategy across multiple OEM programmes.
Oversaw production across real-time and pre-rendered pipelines, aligning creative ambition with technical constraints, timelines, and delivery requirements
Managed cross-functional teams and external partners, ensuring coordination across design, engineering, and content production
Worked closely with client stakeholders to shape experience vision, interaction models, and technical feasibility
Delivered complex digital products across automotive, entertainment, and brand experience sectors.
Cross-Disciplinary Teams
Led cross-disciplinary teams through concept, development, and delivery phases.
Client Collaboration
Collaborated with client product and engineering teams to align product strategy and execution.
2024 – Present
AI Now Agency · London, UK
AI Solution Architecth / Advisor
Build and deliver AI-powered products and systems, translating business problems into deployable, scalable solutions across multiple industries.
AI Recruitment Platform
Defined and delivered an AI-powered recruitment platform serving 200+ companies, reducing candidate screening time by 50% through automated matching and ranking.
Sustainability Platform
Designed and implemented a real-time sustainability platform, enabling multilingual data capture via WhatsApp and providing end-to-end supply chain visibility.
Cultural Analysis Systems
Developed AI-driven cultural analysis systems for HR consultancy clients, reducing reporting time from weeks to days through automated qualitative insights.
Event Operations Systems
Built AI-powered event operations and guest management systems for large-scale events (2,000+ attendees), reducing administrative workload by 50% and improving data accuracy.
System Architecture
Designed system architectures integrating OpenAI, cloud infrastructure (AWS, Vercel), APIs, and workflow orchestration tools.
Rapid Prototyping & Deployment
Led rapid prototyping and deployment of AI solutions, balancing cost, performance, and scalability.
Dec 2020 – Jun 2021
EnoughTea · London, UK
Senior Product Manager
01
NFT Marketplace MVP
Built and launched an NFT marketplace MVP within six months.
02
Product Strategy
Defined product strategy, user journeys, and monetisation model.
03
Team Delivery
Led delivery across design and development teams.
Mar 2019 – Mar 2020
TRT World · Istanbul, Turkey
Digital Strategy Consultant
01
OTT & Digital Platforms
Defined product strategy for OTT and digital platforms.
02
Audits & Roadmaps
Conducted audits and developed modernisation roadmaps.
03
Workflow Improvement
Improved workflows across content and technology teams.
Earlier Experience
Creative and production roles at NBC Universal, YOOZOO Games, and advertising agencies, focusing on interactive storytelling, digital production, and VFX pipelines.
NBC Universal
Creative and production work within one of the world's leading media and entertainment organisations.
YOOZOO Games
Interactive storytelling and digital production within a global gaming environment.
Advertising Agencies
Focused on interactive storytelling, digital production, and VFX pipelines across agency environments.
Education
New York University
Micro-Masters, Integrated Digital Media
Sheridan College
Bachelor, Arts, Entertainment and Media Management